Debossing

Also known as blind debossing.

Debossing presses the logo down into the surface. Embossing is where the design is raised up from the surface. Embossing is not possible on stock gift boxes.

• A process that uses heat and pressure to depress your logo or design into the surface of the gift box.
• First, your logo or design is etched into a metal block (also known as a die, plate or stamp).
• The metal block is fixed into the foil blocking machine and heated to a high temperature.
• Under pressure the metal block presses your logo into the box surface in the shape of the etched design.
• Debossing uses exactly the same process principle as Foil Printing but minus the colored foil!
• Debossing is the same price as 1 color Foil Printing.
• The block is usually etched deeper for debossing than it is for the application of foil.
• Large and bold designs work well for debossing. Very thin lines, tiny text and small registration marks can lose definition.
• Each box is debossed individually by hand, this is not an automatic process and requires a skilled printer.